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What Is Neuroplasticity? The Brain’s Ability to Adapt and Change

Our brains are constantly being shaped by experience. Most of us have very different behaviors and thoughts today than we did 20 years ago. This shift is neuroplasticity in action; changes in brain structure and organization as we experience, learn, and adapt.

With every repetition of a thought or emotion, we reinforce a neural pathway – and with each new thought, we begin to create a new way of being. These small changes, frequently enough repeated, lead to changes in how our brains work. 

Neuroplasticity is the ‘muscle building’ part of the brain; the things we do often we become stronger at, and what we don’t use fades away. That is the physical basis of why making a thought or action over and over again increases its power. Over time, it becomes automatic; a part of us. We literally become what we think and do.

Neuroplasticity is at work throughout life. Connections within the brain are constantly becoming stronger or weaker, depending on what is being used. Younger people change easily; their brains are very plastic. As we age change doesn’t come as easily; the brain loses some of its plasticity and we become more fixed in how we think, learn, and perceive. 

Since the brain is pivotal to all we think and do, by harnessing neuroplasticity we can improve everything we do and think. My program works with these fundamental principles to help you take control of your mind.

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Picture of Dr. Sydney Ceruto

Dr. Sydney Ceruto

A Pioneer in Neuroscience-Based Coaching

As the founder of MindLAB Neuroscience, Dr. Sydney Ceruto has been a leading force in integrating neuroscience into coaching and counseling for over two decades. With three master's degrees in psychology and two PhDs in behavioral and cognitive neuroscience, she is widely considered a top expert in her field.

Harnessing the power of neuroscience-based coaching, Dr. Ceruto's innovative approach focuses on neuroscience, neuroplasticity, and neural pathway rewiring to foster lasting positive change in mental health.

Dr. Ceruto holds esteemed memberships in the Forbes Executive Council, Positive Performance Alliance, Wharton Executive Education Program, the International Society of Female Professionals, and executive writing positions for Alternatives Watch, Brainz Magazine, and TED: Ideas Worth Spreading.

Dr. Ceruto's accomplishments include:

  • The 2022 CREA Award.
  • A lead research position at NYU Steinhardt.
  • Volunteer work with Covenant House and the National Alliance for Mental Health (NAMI).

Her science-backed method of Neural Rewiring has successfully guided thousands of clients toward happier, more productive, and more resilient lives.

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